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Coaching vs. Therapy

Writer's picture: Kathy QiKathy Qi

Updated: Oct 13, 2023




As a coach, one of the first things I discuss with my clients during our initial meetings is the distinction between coaching and psychotherapy. While coaching has gained rapid popularity in recent decades, particularly in Western contexts focusing on areas such as business management, employee development, and personal growth, many individuals still have a vague understanding of what coaching entails. Drawing from my training in both coaching and psychotherapy in North America and my ongoing interactions with coaches who have a background in psychology, I'd like to share my perspective on the similarities and differences between these two fields. I acknowledge that this topic can be subjective, and I hope to spark discussions and gather insights from professionals with diverse viewpoints.


Let's begin by highlighting the differences between coaching and psychotherapy:


Target Audience

Psychotherapy primarily serves individuals who are dealing with significant challenges in their mental health, characterized by cognitive, emotional, or behavioral disturbances that affect their daily functioning to varying degrees. Psychotherapists often use diagnostic codes such as DSM or ICD to assess and treat mental disorders, with a focus on addressing past core events, such as understanding trauma or early childhood memories, to alleviate suffering and restore baseline functioning.


Coaching works with individuals who have normal daily functioning but may encounter challenges and bottlenecks in life, relationships, or career development due to ingrained cognitive and behavioral patterns shaped by their unique life experiences. Coaches help clients clarify challenges, define clear visions, and support them in achieving ideal goals in life and career.


Focus

Psychotherapy concentrates on addressing past hindrances and disruptions, with the goal of helping clients alleviate symptoms and reduce distress, ultimately returning to a state of normal functioning.


Coaching focuses on the present and the future, aiming to help clients gain clarity on challenges, articulate their visions, and support them in taking step-by-step actions toward realizing their ideal life and career goals.


Conversation Structure

Psychotherapy often follows an open conversation structure, with each session's goals not necessarily requiring extreme clarity. The topics and direction of the conversation between the therapist and client naturally unfold over time.


Coaching employs a more structured conversation framework. The International Coach Federation (ICF) emphasizes that coaches work with clients to create clear agreements regarding the coaching relationship, process, and goals. The overall coaching objectives and the goals of each coaching session are explicitly defined.


Client-Practitioner Relationship

In psychotherapy, the therapist holds an expert role, and the client is the seeker of help. The client typically occupies a relatively vulnerable position in the partnership, and in the collaborative process, the therapist may provide suggestions and assign homework, relying on their professional expertise to determine the best approach for the client.


In coaching, the coach and the client maintain an equal relationship. Coaches believe that clients possess inherent capabilities and are only hindered by obstacles preventing them from recognizing and harnessing their own resources. Coaches work to help clients identify these obstacles, recognize their resources, and inspire clients to devise action plans that are best suited to their individual needs, as coaches view each person as the expert in their own life.


Payment

In the United States, some insurance plans cover the costs of psychotherapy to varying extents. However, the reimbursement process can be complex, and there is a growing trend among psychotherapists to opt out of insurance and only accept self-pay clients.


Currently, coaching is most commonly utilized within the corporate sector, where companies sponsor coaching engagements. However, as the coaching industry and its value become more widely recognized, there is a growing number of individuals who choose to work with coaches and pay for coaching services themselves.


Scope of Practice


Psychotherapists typically require licensure specific to their state or region to provide therapy services legally, as therapy licensure and regulation fall under state laws, each with its own governing body and requirements. Thus, psychotherapists generally cannot practice across state lines without obtaining proper licenses.


Certified coaches, accredited by international organizations such as the International Coach Federation (ICF) or the European Mentoring and Coaching Council (EMCC), can practice coaching worldwide without geographic restrictions once they have achieved certification.


Now, let's explore the commonalities between coaching and psychotherapy:


Emphasis on Building Client Relationships

Both coaching and psychotherapy place a strong emphasis on constructing a solid working relationship with clients. Whether referred to as a "therapeutic alliance" in psychotherapy or the cultivation of "trust and safe collaboration" in coaching, building a strong client-practitioner relationship is paramount in both helping professions. Recent psychological research supports the idea that a strong therapeutic relationship is a key factor in achieving positive therapeutic outcomes, regardless of the therapeutic approach.


Shared Core Skills

Fundamental skills such as active listening, empathy, effective questioning, and summarization are common to both coaching and psychotherapy. These skills help practitioners genuinely understand their clients' worlds, perceive their challenges, and make clients feel deeply heard and seen. Utilizing these skills, practitioners can better understand their clients and provide the needed support.


Personal Growth and Self-Work

Regardless of whether one practices coaching or psychotherapy, the nature of the work involves engaging with clients on a deeply personal level. Practitioners must serve as both containers and mirrors, offering support while reflecting the client's state of mind. To be effective, practitioners must maintain stability, equanimity, and self-awareness. Self-awareness, continuous self-reflection, and personal growth are essential for every helping professional.


I hope my sharing can help clarify the distinction between these two professions, and that you are able to receive the support you need.

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